Archive for category Keyword Development
Opportunity
Posted by admin in Getting Started, Keyword Development, Social Media Marketing, Website Development on August 19, 2011
Hey, do you hear that sound? That’s Opportunity knocking.
The nation’s economy is on a rollercoaster, but if you hear opportunity in all the noise, then now is the time to help your business; improve your online presence, increase your search engine rankings, and make some “lemonade” out of all of these “lemons”.
Some businesses are folding up, cutting back, even looking for work in other, larger businesses. Instead, we can help you make those small changes that will have big returns.
Jax SEO Works and Key Theory are helping small businesses optimize their business websites.
By using SEO techniques and social media concepts, with some strategic planning, we can help you make your site rank higher in search engines for certain key terms. Optimizing your website for related terms will increase the probability of your site being found sooner, too. And, the easier people can find your website, the more traffic your website will get, and more sales for your business.
Want to understand more about SEO? This YouTube video will help.
Contact Ken at Jax SEO Works, or Kenny or Rylan at Key Theory to get started today.
Basic SEO
Posted by admin in Getting Started, Keyword Development on March 28, 2011
Who hasn’t searched the internet for a business website, but then when they found the site, they left un-satisfied because they couldn’t find the information they needed?
And many business owners are frustrated to have a website but get very few website visitors and even less conversions (business from the website).
Search Engine Optimization helps your website to get a better ranking from search engines and to get more website visitors.
What helps optimize your website for search engines and visitors?
- Use good long-tailed keywords.
- Good, helpful, interesting content.
- Easy to use navigation, so your website visitors can easily find what they came to your website looking for.
- Website design to create interest in your website (and your product or service).
Contact Jax SEO Works for help to improve your internet presence.
Need a web page keyword?
Posted by admin in Keyword Development on December 26, 2010
A web page keyword is a word or short phrase that is important to you and your business.
For each page of your web site, you should pick a word or short phrase to be the main focus of that page, and then include that word or phrase several times on the page.
photo by bschlough via stock.xchng
For example, if you are selling fresh, locally-grown, organic strawberries, you would certainly want one page to feature “organic local strawberries in Jacksonville”, several times on the page, so search engines could tell that subject was important for that page, and so your web site visitors would have several reminders about that product as they read your website page. (Of course, it is always good to add a nice, related photograph to your web page, too.)
The source code for that web page should include a meta keyword tag, listing your “organic local strawberries in Jacksonville” keyword.
While some search engines such as Google have stated that they do not use keywords to rank pages, other search engines still do, so keywords are still important.
Current search engine ranking practices appear to favor focusing on one keyword or keyword phrase per page. This trend has the added benefit of encouraging websites to grow is size (number of pages) which also helps web site rank.
How many times should you use your keyword or keyword phrase on a web page? I have seen suggestions ranging from three to five times per page, but you should consider what would appeal to your visitors. Ask a friend to read the page, and then ask for their response.
Care to share a comment about one of your experiences with keywords?
We’d like to hear your comments.
A related article on this topic that you might like to read: Selecting Keywords for your Website.
Improve your business web site presence, contact Jax SEO Works.
Selecting Keywords for your Website.
Posted by admin in Content Development, Keyword Development, Resources on September 15, 2009
Good keywords are important to have in your content.
A keyword is a word or short phrase that you think people may use to search for the product, service, or topic of your website. The content on each page of your website needs to include some of these keywords, so people and search engines can find your website.
How to Select Good Keywords.
To select some good keywords, you need to do some keyword analysis; you need to do some research to see what words other people are using most often to search for the business, service, or topic of your website, and then evaluate your results to pick the keywords that should work best for you.
You can develop your list of possible keywords by listing :
- all of the keywords that you can think of that you might use for a search engine to find a website on your topic,
- all of the keywords that are similar to possible keywords you already listed (a Thesaurus may be helpful),
- keywords used by your more popular competitors:
1. One at a time, go to some of your competitor’s websites,
2. On your browser’s menu bar, select View, and then Page Source,
3. Scroll down the new Source page for <META NAME= “keywords”> tag,
4. Find any keywords that could also be applied to your website.
Here are some more free Internet resources for keywords :