Archive for category Social Media Marketing
Buy American
Posted by admin in Social Media Marketing on December 19, 2011
When you go shopping, whether it’s for a gift, or something for your home, or anything, do you stop to see if you are buying American?
With unemployment still a concern for many, and a terrible reality for others, it’s up to us, the American consumers, to do our part to help keep citizens of our United States of America employed.
Earlier generations helped our country by buying American. It’s a patriotic thing to do.
You may have to search a little harder, drive a little further, place a mail order, or pay a little more for a quality, American made item or service, but you are helping your neighbors and your country.
As professional Jacksonville copywriter, Cindy Cyr, said about ABC’s List of American Gifts , “If each person spent just $64 a year more on Made in America products, we would add 200,000 jobs here.” That sounds good to me.
Please do your part for your friends and neighbors, for your country, and for yourself; buy American.
Thank you.
Small Business Saturday
Posted by admin in Internet Marketing / PPC, Social Media Marketing on November 19, 2011
Saturday, November 26, 2011 is the second annual Small Business Saturday, the day after Black Friday (the day after Thanksgiving in the United States).
Most big businesses hope for a Black Friday to bring a lot of shoppers out, for a lot of merchandise sales, to put their business “in the black” (as making a profit, versus “in the red” for taking a loss).
On Small Business Saturday, consumers are encouraged to shop the small, local businesses, to support their community and the economy.
American Express has been building support for Small Business Saturday with a Small Business Saturday website, and a social media and PR campaign.
Enjoy helping other small, local businesses by shopping at their stores in your community, throughout the year.
If you’d like to get some of this attention next year, check out the Small Business Saturday website, they offer:
- in-store signage (if you have a brick and mortar business, or to tell other small, local businesses about this program)
- e-marketing materials
- and they had a deal on $100 of free Facebook ads (but they are gone for this year).
Good for the small businesses!
Did you participate in Small Business Saturday this year?
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How did the support help your business?
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Any suggestions you’d like to share with other small, local businesses?
Please leave a comment.
What is Google+ ?
Posted by admin in Getting Started, Social Media Marketing, Social Media Networking on August 29, 2011
The top search engine on the planet, Google, has launched a new social media platform that they call Google+.
You can use it to connect with people socially. It’s kinda like Facebook, but not exactly. It’s kinda like Twitter, but not exactly. This is still a new platform and isn’t Google’s first shot at creating an online social community.
Thinking about getting into Google+ ?
If you’d like to learn some more about Google+ and maybe join in the discussion with a friendly group of business people, web designers, developers, optimizers, programmers and more, who share an interest in marketing at the Tuesday, September 13th, 2011 meeting of the Jacksonville Search Engine Optimization Meetup.
Jacksonville SEO Meetup is hosted by experienced e-commerce entrepreneur and public speaker, Michelle Chance-Sangthong, and now meeting at 7845 Baymeadows Way in Jacksonville, Florida.
For more information, and to sign up, visit the Jacksonville Search Engine Optimization Meetup web page.
Opportunity
Posted by admin in Getting Started, Keyword Development, Social Media Marketing, Website Development on August 19, 2011
Hey, do you hear that sound? That’s Opportunity knocking.
The nation’s economy is on a rollercoaster, but if you hear opportunity in all the noise, then now is the time to help your business; improve your online presence, increase your search engine rankings, and make some “lemonade” out of all of these “lemons”.
Some businesses are folding up, cutting back, even looking for work in other, larger businesses. Instead, we can help you make those small changes that will have big returns.
Jax SEO Works and Key Theory are helping small businesses optimize their business websites.
By using SEO techniques and social media concepts, with some strategic planning, we can help you make your site rank higher in search engines for certain key terms. Optimizing your website for related terms will increase the probability of your site being found sooner, too. And, the easier people can find your website, the more traffic your website will get, and more sales for your business.
Want to understand more about SEO? This YouTube video will help.
Contact Ken at Jax SEO Works, or Kenny or Rylan at Key Theory to get started today.
Facebook Business Page Discussion at Jacksonville SEO Meetup
Posted by admin in Social Media Marketing on July 28, 2011
Do you want to find out how to make your Facebook business page better, and attract more fans to get more customers?
Then come to the August meeting of Jacksonville Search Engine Optimization Meetup.
Facebook is the 2nd most visited website on the PLANET (according to Alexa) behind Google and AHEAD of Yahoo & YouTube. Your customers are there – the question is: Will You Figure Out A Way To Interact with them?
Jacksonville SEO Meetup host, Michelle Chance-Sangthong will lead the sometimes humorous and always informative discussion.
Tuesday, August 9, 2011, 7:00 PM – 7845 Baymeadows Way
$10 / person and beverages provided.
For more details, please see the Jacksonville Search Engine Optimization Meetup website.
Facebook Business Page Don’ts
Posted by admin in Social Media Marketing, Social Media Networking on July 14, 2011
Does your business have a Facebook page yet? Does your business even need a Facebook page?
Your business may not be a topic people would LIKE, for example – casket manufacturers.
Before you start asking people to LIKE your Facebook page, you should also make sure you have your page well developed, so it looks interesting to visitors, and post interesting, customer-oriented information on your page, after all, Facebook is a social networking site – you want to get social with your Facebook page visitors, not just Sell, Sell, Sell!
Here are some really good Facebook business page Don’ts, from Tommy Hobin of Mind Jar Media and Kenny Harper of Key Theory.
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If you need help developing your Facebook page for businesses or organizations, we can help. Contact Jax SEO Works today!
Learn more about custom Facebook business pages at Rock My Facebook!
March 2011 Jacksonville SEO Meetup – Mobile websites
Posted by admin in Getting Started, Resources, Social Media Marketing on March 1, 2011
More people are using their smartphones to access the internet, so it is becoming more important to have your website look good and perform well on a computer and also on mobile devices such as smartphones.
Find out more on March 8, 2011, when 
Jacksonville SEO Meetup will feature Kenny Harper, Scott May, and Rylan Love, from Time 4 Mobile with mobile trends, tips and information on making your website better for mobile devices.
Jacksonville SEO Meetup is a friendly, casual meeting of business owners, marketers, and others who are interested in sharing their knowledge and learning more about Search Engine Optimization, Social Media and related topics, for better online success.
Visit Jax SEO Meetup’s website for more info.
Angela Dunn, aka BlogBrevity, is a very social person
Posted by admin in Social Media Marketing, Social Media Networking on February 2, 2011
Angela, a Digital/Social Strategist and Blogging and Ideation Expert, shares thought provoking and very informative articles with many readers and followers of her http://blogbrevity.posterous.com/ website.
She also has a growing following for her Saturday Morning Gratitude posts, which are both inspirational and uplifting.On Twitter, Angela enjoys sharing insights as @BlogBrevity.
Her Tweets have attracted a lot of followers; she has over 4,500 currently. In addition, as the founder of #ideachat and #smchat, she has periodically hosts discussions of interesting topics, using a selection of questions that gets the participants thinking and sharing very creative thoughts in less than 140 characters. Last November, Angela was a speaker at TWTRCON, the premier Twitter conference for business, in San Francisco.
And to be even more social, Angela is not only an online presence, she increases her popularity with personal appearances and social media presentations, like:
- “Twitter and Blogging for Business 101″
- “17 Great Post Ideas for Business Blogs”
- “Content Curation for Twitter: How To Be a Thought Leader DJ”
- “Your Personal and Professional Digital Brand”
- “ROI in Social Media: Return on Influence”
During a conference on “Innovation in Social Media and Healthcare”, Angela did a Prezi presentation “Innovators are Conversation Architects” for Ideagoras in Spain.
Here’s a short video of her presentation. I think you’ll like it.
Get to know Angela Dunn on her website, or join in her Twitter chats, or in person if you get the opportunity; you’ll be glad you did.
Get Social
Posted by admin in Social Media Marketing on December 27, 2010
Developing your social presence will help you to develop your business.
Getting social, you meet more people and more people find out about you, and what you do in your business.
So how can you get more social?
Get out there and get involved in the community:
- Volunteer to raise money for a charity
- Comment on blog posts you find helpful or interesting
- Tweet (or ReTweet) about an good post, website, or picture
- Volunteer to help out in a community event
- Share your knowledge with a presentation to a group, like a Meetup who’s members can relate to your product or service, or Toastmasters
but any similar activity to be helpful and become more socially interactive can improve your visibility and make you and your business more visible.
So get started today, Get Social!
How do you make new friends and social connections? Share your insights in comments on this article.
How a Blog can increase traffic to your website
Posted by admin in Content Development, Social Media Marketing on June 30, 2010
If you already have a website for your business, you should start blogging to increase traffic to your website.
You may be a little hesitant to get started, you may not feel like you have a lot to share, not much that would be interesting to others. That just means that you are already thinking in the right way; you want to write articles that are interesting and informative and helpful.
An earlier article Start a Blog on Your Small Business Website gives you a good start in creating your own blog.
Blog articles actually help your business website in two ways:
- each article makes your website larger, and provides fresh, new content, which will give you a better search engine ranking,
- if you write interesting, helpful, and useful articles, more people will come to your website
- they will start subscribing to your articles with RSS feed and build more interest in your website,
- they will get to know you through their comments and dialog with your responses,
- your website visitors become more interested in what you are selling.
There are so many resources shared on the Internet, to spark your ideas for your own blog articles. Think of an interesting topic related to your business and start searching.
Get started sharing a bit of yourself, making new social connections, letting others know what an interesting and helpful person you are.
Have you started a blog for your own business? How is it going?
Do you have any other questions about blogging, or helpful business blog suggestions to share?
We’d like to hear your comments.